AdLib Media

SEO

The Purpose of SEO

  • Search Engine Optimization (SEO) is the process of optimizing website content so it appears among the top rankings of
    search engines (primarily Google, with the goal of page 1) when certain search phrases and keywords
    are used.
  • These results appear in organic listings, not paid listings or maps listings.
  • When your website or other online posts are SEO optimized, customers searching for your products or
    services can better find them online.
  • SEO can also help to manage your reputation in that it will ensure that certain results
    pertaining to you or your business are shown before others.
  • Making your business more visible on search engines often leads to increased conversions, as people
    are often ready to buy when actively searching for a solution.
  • Paid Search Engine Marketing (SEM) is also getting more and more expensive. As such,
    despite the early investment required to position a website properly, the ROI from SEO traffic
    over time can be much higher than that of paid traffic.

We offer both generalized SEO for non-location dependent business and “Local SEO” for businesses with a physical location of business &/or that serves a particular region.